With the new internal CMS platform, admins can create, edit, and manage announcements that appear on the homepage
Reduced cycle time from 3 days to 5 minutes per piece of content
Sole UX designer working with a product owner and engineering team
My client's platform needed a serious facelift for the homepage. The service team wanted to manage news and promote products for their employees, but the current process required the development team to manually do this.
This bottleneck cut productivity from the development team and also caused a long wait for the admins to see their requests go through.
We wanted to improve the experience for both the administrators and the end users, so that admins can promote important news through the homepage, and the users can learn more about the services available to them.
My initial concepts stayed above the fold, but had several limitations. They were easy to scan, but felt cluttered because too much content was competing for attention. I decided that flow, engaging users to explore the whole page, was the solution to simplicity.
The final homepage design was responsive, scannable and flowed well. It featured a carousel for multiple announcements, and it also helped users transition smoothly down the page.
There were challenges to determining how much control to provide on the admin tool. The team and I specified the following constraints:
The admin app had to be very simple but powerful enough to handle any type of announcement on any page. The main page is divided by a list of published, drafts, and archived announcements. The admins have full capability to create, edit, publish, and delete announcements with this app, essentially eliminating the time spent requesting the development team to do this.
After the initial deployment, the average time spent on managing content reduced to 5 minutes, compared to several days.
Next phase iterations:
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